Crisp vs HubSpot Service Hub
Crisp and HubSpot Service Hub, side by side across AI, pricing, channels, security, and seven more categories. We pull every figure from public sources and don’t pick a winner.
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Crisp
The AI customer support platform for every business. Omnichannel shared inbox plus AI agent.
Best for SMBs and growing teams wanting affordable all-in-one AI support; bootstrapped companies.
2015 · Nantes, France.
HubSpot Service Hub
AI-powered omnichannel customer service platform for scaling support and retention.
Best for Growing SMB to mid-market teams wanting unified CRM and service without a separate helpdesk.
2006 · Cambridge, MA, USA.
Claimed: from the vendor, not independently verified.
3rd-party: sourced elsewhere, not on the vendor's site.
Everything else: from the vendor's own pages and verifiable.
Pricing
List prices, seat rules, trials, and pricing transparency.
- Pricing model
- CrispFlat rate per workspace/mo, not per-seat (extra seats $10/mo each).
- HubSpot Service HubPer seat/mo (annual commitment for Pro and Enterprise).(3rd-party)source
- Free plan
- CrispYes. Forever free; 2 seats, 100 profiles, no AI credits.
- HubSpot Service HubYes. Contact management, basic ticketing, team email, live chat (with HubSpot branding).
- Free trial / guarantee
- Crisp14-day; all features; no card.
- HubSpot Service Hub14 days for paid tiers; Customer Agent 28-day trial.
- Price
- Crisp$45/mo (Mini, 4 seats, 5,000 profiles, ~$5 AI credits). · $95/mo (Essentials, 10 seats, 50,000 profiles, ~$25 AI credits). · $295/mo (Plus, 20+ seats, ~$75 AI credits); Enterprise custom.
- HubSpot Service HubStarter $15/seat/mo (monthly); promo ~$9 noted. · Professional $100/seat/mo (annual required). · Enterprise $150/seat/mo (annual required).(3rd-party)source
- Seat minimum
- Crisp2 (Free); 4 (Mini); 10 (Essentials); 20+ (Plus); extra seats $10/mo.
- HubSpot Service HubEnterprise 10 seats minimum; none disclosed for Starter and Pro.(3rd-party)source
- Unlimited agents
- CrispNo. Extra agents $10/mo.
- HubSpot Service HubNo. Priced per seat.
- Implementation fee
- CrispNone.
- HubSpot Service HubPro $1,500 one-time onboarding (mandatory unless via partner); Enterprise $3,500.(3rd-party)source
- Transparency
- CrispHigh. All tier prices public.
- HubSpot Service HubPricing page did not render full content; third-party sources are consistent.
Channels
Where each tool can talk to customers.
- CrispNative
- HubSpot Service HubNative
- Live chat
- CrispNative
- HubSpot Service HubNative
- In-app messenger
- CrispNative (SDK iOS/Android/React Native/JS)
- HubSpot Service HubNative (chatflows).
- Voice
- CrispVia integration (Aircall, Ringover, KrispCall; no native phone)
- HubSpot Service HubNative (browser VoIP via Twilio; limited IVR, advanced needs integration).(3rd-party)source
- SMS
- CrispVia integration (Twilio)
- HubSpot Service HubAdd-on (native SMS paid add-on; Service teams via Sakari and others).
- CrispNative (WhatsApp Business)
- HubSpot Service HubNative (Pro and Enterprise; Meta verification).
- Social
- CrispNative. Instagram, Messenger, Telegram, Line, Viber, Twitter/X.
- HubSpot Service HubVia integration (Facebook Messenger native; others via apps).
- Unified inbox
- CrispNative
- HubSpot Service HubNative (Conversations Inbox).
Voice & Telephony
Native voice vs telephony integrations.
- Native vs via integration
- CrispVia integration. Aircall/Ringover/KrispCall; no native PSTN.
- HubSpot Service HubNative browser VoIP (Twilio); lacks advanced IVR and routing natively. Most add Aircall, Dialpad, or CloudTalk.(3rd-party)source
- Voice AI / transcription
- CrispYes. Voice-to-text for audio messages and recorded calls.
- HubSpot Service HubYes. Auto transcription, AI call summaries, and sentiment, native.(claimed)source
- Telephony billed separately
- CrispYes. Via third-party provider.
- HubSpot Service HubNative minutes limited by tier; advanced telephony integrations billed by vendor.(3rd-party)source
AI & Automation
Autonomous resolution, agentic actions, models, and how AI is priced.
- Autonomous AI agent
- CrispYes. Hugo AI agent resolves tickets 24/7.
- HubSpot Service HubYes. Breeze Customer Agent resolves inquiries 24/7 and escalates complex ones.(claimed)source
- Copilot / Assist mode
- CrispYes. Reply suggestions, grammar, rephrasing, summarization, transcription, translation.
- HubSpot Service HubYes. Breeze Copilot does reply drafts, summaries, KB suggestions, and call analysis on all tiers.(claimed)source
- Claimed automation rate
- CrispResolves up to 60% of repetitive questions automatically.(claimed)source
- HubSpot Service HubUp to 70% of conversations resolved automatically.(claimed)source
- AI channel coverage
- CrispWeb chat, WhatsApp, Messenger, Instagram, email, SMS, Telegram, Line, Viber, Twitter/X.
- HubSpot Service HubEmail and live chat (Customer Agent). WhatsApp, SMS, and voice not confirmed as autonomous.(claimed)source
- Agentic actions (API) vs answer-only
- CrispActions via API. HTTP calls in workflows (Shopify refunds, order lookup, password resets).
- HubSpot Service HubNot disclosed. Breeze handles answering and routing; outbound API actions (e.g. refunds) not documented.
- Knowledge sources
- CrispAnswer snippets, KB articles (auto-reindexed), website crawl, conversation history, file importer (PDF/CSV).
- HubSpot Service HubCRM data, KB articles, closed ticket history, conversations, and web data.
- Underlying model
- CrispNot fully disclosed. Can connect Claude, Llama, or ChatGPT; in-house private LLM mentioned.
- HubSpot Service HubMultiple third-party LLMs (OpenAI GPT, Anthropic Claude); not named on HubSpot's own pages.(3rd-party)source
- Trains on past tickets
- CrispYes. Conversation history is a knowledge source.
- HubSpot Service HubKB Agent generates drafts from resolved tickets. Providers contractually barred from training on customer data.
- Pre-deploy simulation / sandbox
- CrispWorkflow testing available; no dedicated simulation sandbox.
- HubSpot Service HubNot disclosed
- Multilingual
- CrispYes. Multilingual snippets, language detection, translation.
- HubSpot Service HubYes. KB in dozens of languages; Breeze UI in 6 languages.(claimed)source
- Runs on your existing helpdesk vs native-only
- CrispNative only.
- HubSpot Service HubNative only. Runs in HubSpot Service Hub.
- AI pricing model
- CrispAI credits bundled per plan tier.
- HubSpot Service HubOutcome-based credits (Apr 2026): 50 credits per resolved conversation ($0.50). Copilot free on all tiers. Monthly credits per tier; overage $0.01/credit.
- AI unit price
- Crisp~$0.055/automated conversation implied (Mini $5 credit ~90; Essentials $25 ~450; Plus $75 ~1,350).
- HubSpot Service Hub$0.50 per resolved conversation. Customer Agent on Pro and Enterprise only.
- Copilot / Assist price
- CrispNot disclosed (bundled).
- HubSpot Service HubFree. Included on all tiers, including Free.(claimed)source
How Open.cx compares
Open.cx runs on top of Crisp or HubSpot Service Hubas an AI layer, or works as its own helpdesk. Here's where it lands on the same questions.
- Runs on your existing helpdesk vs native-only
- Both. Add it on top of the helpdesk you already run, or use it as your own inbox. Works with Zendesk, Intercom, Front, Freshdesk, Gorgias, Salesforce, HubSpot, Dynamics 365, Twilio Flex, and Creatio.
- Autonomous AI agent
- Yes. Autopilot resolves tickets end to end on its own, across every channel.
- AI pricing model
- Per resolution, so you pay for outcomes. Escalations to a human are free.
- Claimed automation rate
- 77% average automation; up to 80% (Trunkrs)(claimed)source
Security & Compliance
Certifications, data residency, and access controls.
- SOC 2 Type II
- CrispNot certified. No SOC2 audit; self-assessed only.
- HubSpot Service HubSOC 2 Type II (no NDA); SOC 3 also.
- GDPR
- CrispYes. Fully GDPR-compliant; DPA; EU-only storage; DPO.
- HubSpot Service HubYes. DPA, deletion, consent tracking, cookie banners.
- HIPAA / PCI
- CrispNot disclosed.
- HubSpot Service HubEnterprise tier only, with signed BAA.(3rd-party)source
- SSO / SAML
- CrispOIDC SSO (Enterprise); SAML not confirmed.
- HubSpot Service HubSAML SSO (Okta, Azure AD, OneLogin) and SCIM via Okta. Which tiers include it is unclear.
- Data residency
- CrispEU only. Messaging in Netherlands, plugin data in Germany; relay (no storage) US/UK/SG.
- HubSpot Service HubUS (default), EU (Frankfurt), Canada, and Australia; paid plans can migrate.
Integrations
Marketplace breadth, APIs, and developer tooling.
- Marketplace / integrations (approx.)
- Crisp~73 integrations across 7 categories.
- HubSpot Service Hub2,000+ apps.(3rd-party)source
- Shopify depth
- CrispOrder history in inbox; refunds actionable; live chat widget; built-in ecommerce features.
- HubSpot Service HubNative data-sync (contacts, companies, products bidirectional; orders Shopify to HubSpot only). Does not natively connect to Service ticket workflows.
- Open / public API
- CrispYes. REST API; Developer Hub.
- HubSpot Service HubYes. Public REST API (date-versioned); OAuth and Private App tokens; webhooks.
- Developer SDK / MCP
- CrispYes. Chat SDK (JS, iOS, Android, React Native); open-source on GitHub.
- HubSpot Service HubOfficial SDKs for Node.js, TypeScript, PHP, and .NET.(3rd-party)source
Automation & Workflows
Builders, triggers, routing, and SLAs.
- Workflow builder
- CrispYes. No-code visual builder; conditional logic, HTTP calls.
- HubSpot Service HubYes. Visual builder; Pro up to 300 workflows; Enterprise up to 1,000.(3rd-party)source
- Triggers / automations
- CrispYes. Auto-trigger on conversation start/events/Hugo scenarios.
- HubSpot Service HubYes. Ticket changes, SLA breach, CSAT/NPS, conversation events, forms, and dates.
- Routing
- CrispYes. Round Robin, origin-based, intent-based, custom rules.
- HubSpot Service HubSmart routing with capacity (Pro+); skill-based (Enterprise); round-robin, territory, and VIP.(claimed)source
- Macros / canned responses
- CrispYes. Shortcuts (templated, dynamic data).
- HubSpot Service HubYes. Support macros and canned responses for live chat.
- SLA management
- CrispPersonalized SLA at Enterprise only; SLA tracking in analytics.
- HubSpot Service HubYes. Conditional SLAs with custom goals (Enterprise); pause/resume; basic SLA at Pro.
Collaboration
How support teams work a queue together.
- Internal notes
- CrispYes. Agent-only private notes.
- HubSpot Service HubYes. Private comments on tickets.
- Collision detection
- CrispYes. Real-time alerts when another agent is replying.
- HubSpot Service HubYes. Alerts when two agents are on the same conversation.(3rd-party)source
- Side conversations
- CrispNot disclosed (@mentions exist).
- HubSpot Service HubYes. @Mention teammates in internal notes.(3rd-party)source
- Shared inbox
- CrispYes. Omnichannel shared inbox.
- HubSpot Service HubYes. Conversations Inbox.
Self-Service & Knowledge
Knowledge base, help center, and deflection.
- Knowledge base
- CrispYes. Customizable, brandable, multilingual.
- HubSpot Service HubYes. Pro and Enterprise only; multi-language, SEO, analytics.
- Help center
- CrispYes. Public-facing, widget plus standalone URL.
- HubSpot Service HubYes. Customer-facing KB.
- Community forum
- CrispNot offered.
- HubSpot Service HubNot offered natively.
- AI answers from knowledge base
- CrispYes. Hugo uses KB articles as primary source.
- HubSpot Service HubYes. Breeze KB Agent generates drafts from tickets; Customer Agent surfaces articles (Pro and Enterprise).
Reporting & Analytics
Dashboards, custom reports, and CSAT.
- Dashboards
- CrispYes. Line/bar/treemap/heatmap, operator performance, geo, ratings.
- HubSpot Service HubYes. Pre-built; custom dashboards (Enterprise).
- Custom reports
- CrispYes. Custom analytics playground; filtering; formulas; export.
- HubSpot Service HubYes. Filterable custom reports (Pro+); Enterprise advanced.
- Included in lowest tier
- CrispAnalytics across plans; advanced gating not disclosed.
- HubSpot Service HubFree and Starter: basic ticket reports; advanced at Pro+.
- CSAT surveys
- CrispYes. Automated post-interaction CSAT via email and chat.
- HubSpot Service HubYes. CSAT, NPS, and custom surveys (Pro and Enterprise; not Starter or Free).
Onboarding & Support
Implementation, CSM tiers, and partners.
- Onboarding
- CrispSelf-service all tiers; dedicated onboarding plus training at Enterprise; Plus gets onboarding assistance.
- HubSpot Service HubHubSpot Direct Onboarding (coaching, mandatory Pro $1,500 / Enterprise $3,500); partner-led; Advanced Onboarding.
- Support channels
- CrispKB; chat; email. Per-tier channels not disclosed.
- HubSpot Service HubFree and Starter: community, email, chat; Pro and Enterprise add phone.(3rd-party)source
- Dedicated CSM
- CrispEnterprise only. Dedicated onboarding/personalized service.
- HubSpot Service HubEnterprise (beta) via Premium Support add-on: TAM, 1-hr email SLA.
- Implementation partners
- CrispNot disclosed. No partner program found.
- HubSpot Service Hub6,000+ Solutions Partners globally.(3rd-party)source