Dixa vs Re:amaze

Dixa and Re:amaze, side by side across AI, pricing, channels, security, and seven more categories. We pull every figure from public sources and don’t pick a winner.

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Dixa

Agentic customer service platform for ecommerce. AI agent (Mim), routing, Team Hub, Discover analytics/QA.

Best for Ecommerce and DTC brands at mid-market scale.

2015 · Copenhagen, Denmark (+ London).

Re:amaze

Unified helpdesk, live chat, and AI for ecommerce.

Best for Ecommerce merchants (Shopify, BigCommerce, WooCommerce) and SMB online businesses.

2012 · San Jose, California.

Claimed: from the vendor, not independently verified.
3rd-party: sourced elsewhere, not on the vendor's site.
Everything else: from the vendor's own pages and verifiable.

Pricing

List prices, seat rules, trials, and pricing transparency.

Pricing model
DixaPer-agent/mo plus usage add-ons (Mim per conversation, voice per minute).
Re:amazePer agent/mo (Basic, Pro, Plus) plus flat Starter tier (unlimited agents, conversation cap).
Free plan
DixaNo
Re:amazeNo
Free trial / guarantee
DixaNot offered publicly (book demo).
Re:amaze14 days (all Plus features, no card).
Price
DixaEUR 89/agent/mo (Growth, monthly). About EUR 71 annual. · EUR 139/agent/mo (Ultimate, monthly). · EUR 179/agent/mo (Prime, monthly).
Re:amaze$29/agent/mo (Basic, monthly); $26.10 annual. · $49/agent/mo (Pro); $44.10 annual. · $69/agent/mo (Plus); $62.10 annual; Enterprise custom.
Seat minimum
Dixa7-seat minimum cited.
Re:amazeNone. Pay per agent.
Unlimited agents
DixaNo. Priced per seat.
Re:amazeYes. Starter $59/mo flat, capped at 500 responded conversations/mo.
Implementation fee
DixaNot disclosed.
Re:amazeNone listed.
Transparency
DixaPartial. Base tiers public, add-ons in overage list, contracted rates via sales.
Re:amazeHigh. Prices public.
Pricing last verified
Dixa2026-06-02 (overage list effective Oct 15 2025).
Re:amaze2026-06-02

Channels

Where each tool can talk to customers.

Email
DixaNative
Re:amazeNative
Live chat
DixaNative
Re:amazeNative
In-app messenger
DixaNative (Dixa Messenger).
Re:amazeNative (Embed SDK; iOS/Android Mobile SDK).
Voice
DixaNative (VoIP, browser-based).
Re:amazeVoIP listed as a channel; also via Aircall, JustCall, RingCentral.
SMS
DixaNative
Re:amazeNative (Mobile SMS core channel).
WhatsApp
DixaNative
Re:amazeVia integration (Twilio WhatsApp Business API).
Social
DixaNative. Messenger, Instagram DM, Trustpilot.
Re:amazeNative. FB/Messenger, Instagram; X via custom app.
Unified inbox
DixaNative. Team Hub (12 channels).
Re:amazeNative(claimed)source

Voice & Telephony

Native voice vs telephony integrations.

Native vs via integration
DixaNative VoIP. Browser-based, included all plans.
Re:amazeVoIP and video listed as native; also offered via Aircall, JustCall, RingCentral.
Voice AI / transcription
DixaYes. Auto-transcribed, searchable, feeds Auto QA. Paid add-on.
Re:amazeNot disclosed.
Telephony billed separately
DixaYes. Inbound EUR 0.02/min, outbound EUR 0.05–0.57/min, BYOC EUR 0.02/min.
Re:amazeNot disclosed.

AI & Automation

Autonomous resolution, agentic actions, models, and how AI is priced.

Autonomous AI agent
DixaYes. Mim (built in-house 2023, OpenAI GPT) resolves end-to-end across chat, email, WhatsApp, Messenger, Instagram, SMS.
Re:amazeYes. AI Agent (Beta), 24/7, trained on KB articles.(claimed)source
Copilot / Assist mode
DixaYes. AI Co-Pilot: smart drafts, summaries, suggested tags/actions, translation, auto-tagging.
Re:amazeYes. Pre-drafts replies, summarization, sentiment, FAQ suggestions, AI article generation.(claimed)source
Claimed automation rate
DixaUp to 80% containment. Tink 59% email, Smartphonehoesjes 82% live chat.(claimed)source
Re:amazeNot disclosed.
AI channel coverage
DixaChat, email, WhatsApp, Messenger, Instagram DM, SMS. Voice AI preview Q3 2026.
Re:amazeEmail, live chat, social, SMS, VoIP within unified inbox.(claimed)source
Agentic actions (API) vs answer-only
DixaActions via API. Refunds, cancellations, returns, address updates via Shopify/Magento.
Re:amazeAgents manage Shopify orders in the UI; autonomous AI actions not documented.
Knowledge sources
DixaKB articles, website content, policy documents, customer-uploaded PDFs.
Re:amazeKB articles (instant updates), customer profile data, conversation history.(claimed)source
Underlying model
DixaOpenAI GPT (version not named).
Re:amazeNot disclosed.
Trains on past tickets
DixaNot disclosed. Learns from KB, not explicitly historical tickets.
Re:amazeNot stated; summarization implies some contextual use.
Pre-deploy simulation / sandbox
DixaNot disclosed.
Re:amazeNot disclosed.
Multilingual
DixaYes. Dozens of languages. KB 30+ languages.
Re:amazeNot disclosed.
Runs on your existing helpdesk vs native-only
DixaNative only.
Re:amazeNative only.
AI pricing model
DixaUsage-based add-on: per conversation (Mim), per agent/mo (Co-Pilot).
Re:amazeResolution-based quota per plan; overage $0.85/resolution.
AI unit price
DixaMim EUR 0.60/conversation. Auto QA EUR 0.07/conversation.
Re:amaze$0.85/resolution over quota (Basic 20/user, Pro 50, Plus 100).
Copilot / Assist price
DixaAI Co-Pilot EUR 47/agent/mo (overage rate).
Re:amazeBundled into paid plans, no separate price.

How Open.cx compares

Open.cx runs on top of Dixa or Re:amazeas an AI layer, or works as its own helpdesk. Here's where it lands on the same questions.

Runs on your existing helpdesk vs native-only
Both. Add it on top of the helpdesk you already run, or use it as your own inbox. Works with Zendesk, Intercom, Front, Freshdesk, Gorgias, Salesforce, HubSpot, Dynamics 365, Twilio Flex, and Creatio.
Autonomous AI agent
Yes. Autopilot resolves tickets end to end on its own, across every channel.
AI pricing model
Per resolution, so you pay for outcomes. Escalations to a human are free.
Claimed automation rate
77% average automation; up to 80% (Trunkrs)(claimed)source

Security & Compliance

Certifications, data residency, and access controls.

SOC 2 Type II
DixaSOC 2 Type I (Q4 2023) and Type II (Feb 2024).
Re:amazeNot disclosed.
GDPR
DixaYes. DPA, DPO, right-to-be-forgotten anonymization.
Re:amazeYes. DPA by default; SCCs; GoDaddy EU notices.
HIPAA / PCI
DixaNot disclosed.
Re:amazeNot disclosed.
SSO / SAML
DixaPaid add-on (EUR 8/agent/mo). Included in Prime plan.
Re:amazeYes. SAML/SSO (Okta, OneLogin, Azure AD, Google).
Data residency
DixaEU on AWS Ireland, backup in second EU location. No customer-selectable regions.
Re:amazeNot disclosed.

Integrations

Marketplace breadth, APIs, and developer tooling.

Marketplace / integrations (approx.)
DixaCount not disclosed. Categories: ecommerce, CRM, WFM, marketing, chatbot/AI, surveys, logistics.
Re:amaze50+ integrations (exact count not published).(claimed)source
Shopify depth
DixaDeep native. Bidirectional: view orders, refunds, cancellations, shipping. Mim queries live data, multi-store.
Re:amazeDeep. Dedicated Shopify app; view, manage, modify, create orders in helpdesk; AI order bot; 4.4/5, 175 reviews.
Open / public API
DixaYes. Open API, docs at docs.dixa.io.
Re:amazeYes. RESTful JSON API.
Developer SDK / MCP
DixaNot disclosed (API docs referenced, SDK not explicit).
Re:amazeYes. Embed SDK, Mobile SDK (iOS/Android, open-source), Custom Module SDK.

Automation & Workflows

Builders, triggers, routing, and SLAs.

Workflow builder
DixaYes. No-code Flow Builder / Automation Builder.
Re:amazeYes. Trigger-based builder with AND/OR logic.
Triggers / automations
DixaYes. Trigger-based on live data (Shopify status). SLA breach triggers plus webhooks (Q1 2026).
Re:amazeYes. Triggers by channel, content, attributes; automated messaging (Cues).
Routing
DixaYes. Skills-based, VIP prioritization, overflow/failover, multi-brand. All plans.
Re:amazeYes. Smart Assign round-robin; department routing.(3rd-party)source
Macros / canned responses
DixaMacros listed as Ultimate and Prime feature.
Re:amazeYes. Macros plus Quick Answers templates.
SLA management
DixaYes. SLA monitoring. Breach automation plus webhooks (Q1 2026).
Re:amazeYes. SLA expiration triggers; reminders.

Collaboration

How support teams work a queue together.

Internal notes
DixaNot disclosed (not explicitly described).
Re:amazeYes. Staff-only, @mentions.
Collision detection
DixaNot disclosed.
Re:amazeYes. Holds reply if two agents respond within a 5-min window.
Side conversations
DixaNot disclosed.
Re:amazeYes. Private replies/forwarding to third parties.
Shared inbox
DixaNative. Team Hub unified queue.
Re:amazeYes. Unified shared inbox.

Self-Service & Knowledge

Knowledge base, help center, and deflection.

Knowledge base
DixaYes. AI-powered KB, internal and external, 30+ languages.
Re:amazeYes. Customizable branded FAQ/help center.
Help center
DixaYes. Branded portal, AI search, custom domain. Up to 30% deflection claim.(claimed)source
Re:amazeYes. Embeddable/self-hosted on custom domain or in chat widget.
Community forum
DixaNot offered
Re:amazeNot offered.
AI answers from knowledge base
DixaYes. Mim and Co-Pilot draw from KB. AI search surfaces articles.
Re:amazeYes. KB trains AI Agent/chatbots; AI FAQ Bot; article drafts.(claimed)source

Reporting & Analytics

Dashboards, custom reports, and CSAT.

Dashboards
DixaYes. Real-time queue/agent/channel dashboards with drill-down.
Re:amazeYes. Live dashboard (volume, response times, browsing, geo).(claimed)source
Custom reports
DixaAdvanced Insights paid add-on (EUR 35/agent/mo).
Re:amazeBuilt-in reporting; custom-build unclear.
Included in lowest tier
DixaReal-time dashboards plus standard analytics in Growth. Advanced Insights add-on.
Re:amazeBasic plan: basic reporting; advanced in Pro and up.
CSAT surveys
DixaYes. CSAT and NPS (Growth feature). AI Satisfaction Insights (Q1 2026).
Re:amazeYes. Automated satisfaction surveys.(claimed)source

Onboarding & Support

Implementation, CSM tiers, and partners.

Onboarding
DixaDedicated implementation (2-4 weeks), KB migration, integration setup, training, no-dev config.
Re:amazeSelf-serve (14-day trial); partner training; enterprise white-glove.
Support channels
DixaHelp Center, API docs, status page, release notes. Direct channel not specified.
Re:amazeEmail ([email protected]); in-platform live chat; KB.
Dedicated CSM
DixaIncluded from day one (implementation, optimization, reviews). Threshold not disclosed.(claimed)source
Re:amazeDedicated CSM at Platinum partner tier; not standard for customer tiers.
Implementation partners
DixaCo-sell partners: DigitalGenius, Ada AI. Woolman (Shopify Platinum).
Re:amazeYes. Silver/Gold/Platinum partner program.

Frequently asked questions

Powered by Open.cx

Keep Dixa or Re:amaze. Add Open.cx on top.

Open.cx runs on top of whichever you pick and resolves tickets end to end across chat, email, voice, and WhatsApp. You keep the helpdesk your team already knows. Here's how it compares to each: